Doctor Who plots world domination with an international tour
No longer content to appeal only to an inner sanctum of initiated nerds, Doctor Who’s newest publicity strategy is all about worldwide spectacle. Previously, the TV special announcing Peter Capaldi as the 12th iteration of the titular character rivaled the NBA draft in terms of pageantry, while the 50th Anniversary special was simulcast in 98 countries. Now the show’s eighth season will kick off with the kind of epic publicity tour previously reserved for blockbuster films and British royalty.