"Everybody needs a hobby": Mamet directs Ford ads

Though he'd arguably be better at making sales-training videos, David Mamet is now directing ads for Ford. According to the Associated Press, this poet of the American yap allowed ad-agency copywriters to supply Mamet-style dialogue for the spots, but "was in charge of camera angles, lighting and the actors' facial expressions." The ads debut tonight during American Idol. Remember, car buyers: Always. Be. Closing.

 
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