Here are all of this year’s Super Bowl commercials
It’s that time of year when The Brands stop trying to be cool on Twitter and start trying to be cool on the TV. The below ads—each brimming with A-list talent and budgets your average indie filmmaker would salivate over—will air during the Super Bowl, but have been uploaded early for your viewing pleasure. We’ll be updating this list as more commercials drop online, but there’s plenty to feast your eyes on for now, from Rick-and-Morty madness to John Cena and Jimmy Fallon buddy comedy.
Amazon
Who’s in it: Ellen DeGeneres and Portia de Rossi
What are they doing: Pondering what life was like before Alexa, thus spawning a slew of old-timey recreations.
Apple
Who’s in it: Gamers
What are they doing: Playing Apple Arcade. But it looks cool!
Avocados From Mexico
Who’s in it: Molly Ringwald
What is she doing: Selling some very cute avocado accessories.
Audi
Who’s in it? Maisie Williams, otherwise known as Arya of House Stark.
What is she doing? Driving an Audi while singing Frozen’s “Let It Go.” For some reason.
Bounty
Who’s in it: Sofia Vergara, Rob Riggle, Kris Jenner, Kourtney Kardashian, Sarah Hyland, Wells Adams, Russell Wilson, and Carson Wentz
What are they doing: Helping to clean a party that’s been doused in chili, which we’re guessing none of them would likely do in real life.
Bubly
Who’s in it: Michael Bublé, Aparna Nancherla, and others who think Michael Bublé’s last name is Bubly
What are they doing: Confusing Bublé’s name with Bubly as Bublé corrects them
Budweiser
Who’s in it? A bunch of smart devices.
What are they doing? Recreating the iconic (and cursed) “whassup” ad from 1999, but with a twist!
Who’s in it? Free Hugs Guy, Ali Krieger, Ashlyn Harris, and Hannah Gavios; Oscar-winning filmmaker Kathryn Bigelow is behind the camera.
What are they doing? Making America great again by implying that Americans are Bud-drinking heroes and not the sardonic list of weird stereotypes listed by the narrator. Are Americans really known for taking clothes off in public? Seems like more of a European thing.
Bud Light
Who’s in it? Post Malone.
What is he doing? Listening to the tiny tattooed workers in his brain and body tell him that Bud Light Mango Seltzer is delicious and low in calories.
Cheetos
Who’s in it: MC Hammer.
What is he doing? Popping out from things and declaring “Can’t touch this” every time a man’s cheese powder-covered hands prevent him from doing manual labor or physically engaging with the people around him.
Dashlane
Who’s in it: Charon, ferryman of Hades
What is he doing: Damning a guy because he forgot his password
Doritos
Who’s in it? Sam Elliott.
What is he doing? Reciting the lyrics to Lil Nas X’s “Old Town Road,” smacking his own ass.
Who’s in it: Chris Rock and Sylvester Stallone
What are they doing: Getting into a fight at the top of the Philadelphia Museum of Art steps.
The General Insurance
Who’s in it: Snoop Dogg
What is he doing: Rapping about insurance. “You drop the rates, I drop the beats.”
Genesis
Who’s in it? John Legend and Chrissy Teigen.
What are they doing? Teigen makes a scene by knocking over a comically fancy spread of oysters, then throws her husband under the bus while acting like we all don’t follow her on Twitter.
GMC Hummer
Who’s in it: LeBron James
What is he doing: A Jim-Carrey-in-The-Cable-Guy-dunk.
Who’s in it? Loretta’s husband.
What is he doing? Making you cry.
Hard Rock
Who’s in it: Jennifer Lopez, A-Rod, DJ Khaled, Pitbull, and Steven Van Zandt; directed by Michael Bay
What are they doing: No idea, but it’s exhausting.
Heinz
Who’s in it: Too many people.
What are they doing: It’s hard to tell with this four-frame aesthetic. Something to do with ketchup?
Hulu
Who’s in it: Tom Brady
What is he doing: Telling you Hulu “doesn’t have just live sports.”
Hyundai
Who’s in it? Chris Evans, John Krasinski, Rachel Dratch, and David Ortiz.
What are they doing? Speaking in Bahston accents while admiring the Hyundai Sonata’s “Smaht Pahk” feature and somehow not getting mobbed by hordes of shrieking moms.
Jeep
Who’s in it: Bill Murray, Stephen Tobolowsky, and Brian Doyle-Murray
What are they doing: Recreating a version of Groundhog Day in which Bill plays himself, Brian doesn’t, and the groundhog lives.
Kia
Who’s in it? Raiders running back Josh Jacobs; directed by John Hillcoat.
What is he doing? Recounting his homeless childhood on the streets of Tulsa to help promote Kia’s charitable efforts around homelessness.
Little Caesars
Who’s in it? Rainn Wilson.
What is he doing? Playing the harried owner of the Sliced Bread company, which is in danger of no longer being “the best thing.”
McDonald’s
Who’s in it: Kanye West, Kim Kardashian West, Millie Bobby Brown, and Joe Montana…in spirit
What are they doing: Sharing their go-to orders with the world, though we’re just assuming McDonald’s made all of this up
Michael Bloomberg
Who’s in it: Calandrian Kemp, the mother of a victim of gun violence
What is she doing: Speaking to presidential candidate Michael Bloomberg’s gun reform efforts
Michelob Ultra
Who’s in it? Jimmy Fallon and John Cena, with cameos by Usain Bolt, Brooks Koepka, Kerri Walsh Jennings, Brooke Sweat, and The Roots.
What are they doing? Being different sizes while exercising and drinking beer.
Microsoft
Who’s in it? Katie Sowers, offensive assistant coach for the San Francisco 49ers.
What is she doing? Talking about what a big deal it is for her to be the offensive assistant coach for the San Francisco 49ers. She will, after all, be the first woman ever to coach in the Super Bowl.
Mountain Dew
Who’s in it? Bryan Cranston and Tracee Ellis Ross.
What are they doing? We have no idea.
Olay
Who’s in it: Busy Phillips, Lilly Singh, Taraji P. Henson, and astronaut Nicole Stott
What are they doing: Launching into orbit while raising money for Girls Who Code.
Porsche
Who’s in it: Fast cars
What are they doing: Wishing Vin Diesel was driving them.
Planters
Who’s in it? Wesley Snipes and Matt Walsh
What are they doing? Watching as Mr. Peanut kills himself to save them.
Who’s in it? Wesley Snipes, Matt Walsh, Mr. Clean, Kool-Aid Man
What are they doing? Mourning Mr. Peanut, who, in death, gives birth to a baby Mr. Peanut that makes dolphin noises.
Playstation
Who’s in it: Peyton Manning and Eli Manning
What are they doing: Shilling for Madden NFL 20 through some convoluted narrative about “feeding the machine.”
Pepsi
Who’s in it? Missy Elliott and H.E.R.
What are they doing? Putting a new spin on the Rolling Stones’ “Paint It Black.”
Pop-Tarts
Who’s in it? Queer Eye’s Jonathan Van Ness.
What is he doing? Lookin’ like a snack.
Pringles
Who’s in it? Rick and Morty
What are they doing? Trying to escape the Pringles commercial in which they are trapped.
Quibi
Who’s in it: Chance the Rapper, sorta
What is he doing: Previewing his Punk’d reboot for some bank robbers who are quite taken with the yet-to-be-released mobile streaming service.
Reese’s
Who’s in it: A little purple alien guy
What is he doing: Being, like everyone else in the office, too consumed with weirdness to know that Reese’s Take 5 bars exist.
Rocket Mortgage
Who’s in it: Jason Momoa
What is he doing: Reading a romance novel in the bathtub, being shirtless.
Who’s in it: Jason Momoa
What is he doing: Giving us fucking nightmares by allowing his head to be CGI’d onto some spider-thin person.
Sabra
Who’s in it: Drag queens Miz Cracker and Kim Chi
What are they doing: Eating hummus, endangering their wigs.
Who’s in it: Ric Flair, Megan Thee Stallion, Jaleel White, TikTok star Charli D’Amelio, Zach King, Fortnite streamer Bugha, The Kombucha Lady, Caroline Manzo, Teresa Giudice, and probably some other people we don’t recognize. Oh, and Miz Cracker and Kim Chi. And Chester Cheetah. We don’t know, man.
What are they doing: Eating hummus. Hopefully not getting listeria?
SodaStream
Who’s in it: Bill Nye the Science Guy
What is he doing: Being very excited about astronauts finding water on Mars.
Snickers
Who’s in it? Luis Guzmán.
What is he doing? Being as confused by the “Snickers hole” as the rest of us.
Squarespace
Who’s in it? Winona Ryder.
What is she doing? Some kind of Fargo riff.
T-Mobile
Who’s in it: Anthony Anderson
What is he doing: Fielding countless calls from his mother, who is very pleased with her T-Mobile service.
Taco Bell
Who’s in it: Some Crockett and Tubbs cosplayers
What are they doing: Headlining a trailer for an action comedy about Taco Bell’s Nacho Fries
Takis
Who’s in it: John Cena
What is he doing: Stunt-driving, eating Takis.
Tide
Who’s in it? Charlie Day and Emily Hampshire
What are they doing? Sorting through their own dirty laundry.
Who’s in it? Charlie Day and Emily Hampshire, again
What are they doing? Staring into the future, embracing synergy with Bud Light
Tostitos
Who’s in it: Snoop Dogg and Martha Stewart
What are they doing: Continuing to be the best unlikely friendship by enjoying new Tostitos Strips and their creamy avocado salsa.
Toyota
Who’s in it: Cobie Smulders
What is she doing: Outrunning a tentacled monster in a 2020 Toyota Highlander.
TurboTax
Who’s in it? Some very talented dancers.
What are they doing? Dancing to an admittedly catchy song about doing your own taxes.
Verizon
Who’s in it: First responders.
What are they doing: Saving people in ways Verizon would never.
Walmart
Who’s in it? Groot, Buzz Lightyear, Legos, the talking pug from Men In Black, Bill & Ted’s Alex Winter, a de-aged version of Alex Winter, the aliens from Mars Attacks.
What are they doing? Shopping at Walmart, referencing their movies.
WeatherTech
Who’s in it: Scout, a lucky dog
What is he doing: Trying to help other good boys