There have been many unfortunate fashion malfunctions this year. There was the bros-only romper, as well as the programmatically created Kim Jong Un ones. There was the hairy-body swimsuit and the Guy Fieri swimsuit. There were clear pants and the clear-knee mom jeans. These are not fashion faux pas, they are fashion travesties, the sort of black holes of bad taste that suck other people’s attention toward you in a manner that may border on violent. No one should wear that Guy Fieri swimsuit. No one.
Now comes this fun tote bag saucily proclaiming that the user’s favorite color is good old-fashioned Hitler.
The German demagogue and mass murderer has never gone out of fashion—just look around in any internet comments section, or the fumbling extemporaneous speeches of any mid-level politician—but rarely has fandom for him been proclaimed with such blunt, plain-spoken pride. It costs $12.99, and is not intentional, but the result of the letters G and L forming what looks very much like an H.
Allure got a quote from a spokesperson:
“While I realize that most of the social media buzz and commentary has been tongue-in-cheek, the type of abhorrent sentiment conveyed as part of the misinterpretation absolutely does not align with our company values, nor is it something we would ever want to encourage or support.”
They’ve since updated the design using a capital G, but somehow, “My favorite color is Glitter” is still unsettling.
Maybe just go with, like, “blue” or something. Blue is a fine color.