Summer is not just a time for sunburns and heatstroke. It’s also a time to declare one’s independence from societal and culinary norms and ask that rhetorical question, “Why the hell not?” The warm-weather months are all about experimentation, and that should extend to one’s consumption of prepackaged cheese-and-pasta-based meals. Why just make this stuff the boring way it says to on the box when the humor site Above Average has a whole lineup of elegant and enticing recipes for Kraft Macaroni & Cheese cocktails? Most consumers will simply follow the standard directions and indifferently plop the glistening, orange repast on a plate, maybe garnishing it with a little ketchup. But that shows no creativity at all. Even Kraft’s own recipe page is timid. Adding bacon, Kraft? Really? That’s innovation? No, this is innovation: a Mac-Tini, “Ice cold gin, a splash of sweet vermouth and some original (Blue Box) Kraft Macaroni & Cheese. Shake and pour into an icy cold glass.” Looks yummy. And best of all, no fork required.
The fun doesn’t stop there. Why not take Kraft Mac & Cheese south of the border with a recipe called Saucy Sangria? This one calls for red wine, several kinds of fruits and berries, and some good, old-fashioned Star Wars pasta. After all, the only thing better than sangria on a sultry July night is sangria with rubbery little Darth Vaders and R2-D2s floating around in it. Just look at that cheese oozing over the side of the glass.
Simultaneously hungry and thirsty yet? The classic margarita is given a Kraft-centric spin with the Cucumber Lime Extra Cheesy Margarita. This one cleverly substitutes cheese powder for salt. Notice, too, how the pasta itself sinks to the bottom of the glass, no doubt becoming soggy with alcohol. Even the very brave might need a regular margarita or two before working up the courage to drink this one.
There’s an accompanying video for the project, too. Check it out.
[via Laughing Squid]