Led Zeppelin: The Ride

The folks who brought the rocking to your lamest tourist experiences have bested themselves this week. Hard Rock—they of Hard Rock Café, Hard Rock Hotel, Hard Rock Casino, Hard Rock Live, etc.—have announced that the cornerstone of Hard Rock Park in Myrtle Beach, S.C. will be "Led Zeppelin—The Ride." According to a press release, the bloated and sweaty hordes will be able to ride the 150-foot coaster to the sounds of "Whole Lotta Love" come next spring, thanks in part to the cooperation of Zeppelin's surviving band members. Let comparisons to Disney World's Rock 'n' Roller Coaster Starring Aerosmith begin.

 
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