Nike Mag sales did some good in this world, besides making you look cool

It was a dream nearly 30 years in the making, but earlier this month, Nike finally put properly-licensed pairs (there are ersatz kicks out there) of Nike Mags up for sale. The shelves were only virtually stocked, though. Interested parties were invited to donate to a raffle for a chance to buy the shoes, whose quantities numbered just 89 pairs (for the year the film debuted), with all the proceeds going to the Michael J. Fox Foundation to help find a cure for Parkinson’s Disease. The Oregon-based retailer recently announced just how high the demand was for these coveted sneakers: 650,000 raffle tickets were purchased, netting $6.75 million for the Michael J. Fox Foundation. The organization tweeted about the fundraising coup, thanking Nike and all the raffle entrants.

As for what these new shoe owners are doing with their prizes: Some have already auctioned off their Nike Mags, while we assume several others have hidden theirs away in their closets, just waiting for some non-flammable hoverboards to finally appear. If you are in the market for some high-end shoes, a pair of Nike Mags is going up for auction in New York City on November 12.

[via Engadget]

 
Join the discussion...