The CW is making The Flash/Arrow crossover a yearly event
The CW remembers that time earlier in the television season, when you watched its crossover event between The Flash and Arrow and totally loved it. It knows you posted on Tumblr about it, and .gif’d a bunch of images from it. The network even read your Barry/Oliver slash-fic, and then re-read it later again that night, because your writing is very…evocative. The CW has its marketing-synergy finger on the pulse of America’s youth, is the point, and it knows that the youth want crossovers. Therefore, it expects you all to be very grateful, because Deadline reports that the network will be making its Flash/Arrow crossover a yearly event.