We asked The Carter Effect director: How does he know when a story warrants a documentary?

Filmmaker Sean Menard has spent most of his career directing and producing documentaries, including Uninterrupted’s The Carter Effect. Executive-produced by Drake, the documentary explores the impact NBA All-Star Vince Carter had on the Canadian basketball scene when he signed with the Toronto Raptors in 1998. We asked Menard to explain how he knows when a story is worth telling as a documentary.